Half of Bollywood will be OUT OF WORK even after lockdown ends: Experts

As appeared on Business Upturn

Original Article Link: https://www.businessupturn.com/entertainment/showbiz/half-of-bollywood-will-be-out-of-work-even-after-lockdown-ends-experts/

Half of Bollywood will be OUT OF WORK even after lockdown ends: Experts

Bollywood is in dire straits. After the Corona Crisis Lockdown, the entire industry is sitting at home and out of work. But what is most worrying now, is that experts predict that the situation is not going to go back to normal again. The new normal is going to witness around half of the film industry staying out of work. Business Upturn spoke to industry experts.

Read this exclusive article to know more and how to keep your personal brand alive and afloat in this time of impending financial crisis.

The lockdown has struck the most destructive and devastating blow to the entertainment industry. It has crippled the lives of thousands of daily wage workers, upcoming and existing talents, including actors, dancers, make-up artists, costume teams, technicians etc.

Bollywood going downhill

“Many would have already changed their professions and got into small time odd-jobs to somehow survive this phase with whatever they can earn here and there. The film industry has lost its way. Half of our industry’s workers will still be running helter-skelter for jobs and many of them will have to diversify into other fields and keep their participation in films to minimal,” says trade analyst Rajeev Chaudhari.

Amit Behl, senior joint secretary of Cine & TV Artists Association (CINTAA) echoes the sentiment. “Yes, half of Bollywood would definitely be out of work even if the lockdown ends. This is primarily because of specific reasons. One, because of the clash in directives between the State Government and the Central Government.”

“Plus, considering the hazards of COVID-19, there is a clear directive that actors above 65 and children below 10 will not be allowed to work till the time new norms come into place. Going by this rule, a lot of senior actors as well as child artistes will definitely be out of work, primarily when it comes to television. There have been huge budget cuts by the broadcasters and those budget cuts have been passed on to producers. So eventually it will go down to the cast and crew and the daily wage workers,” explains Behl.

Senior journalist Latha Srinivasan remarks, “The lockdown and its restrictions for more than 90 days has caused significant financial losses to producers, production houses, distributors and exhibitors. As a result, once the lockdown is lifted, it won’t be possible even for top actors in Bollywood to get back to work as businesses have to be realigned post examining the financial aspects and how best they can minimise further losses.”

Prepare for the worst

News of resumption of film and TV serial shootings has come out, but many technicians and actors are upset with the severe guidelines that have been issued along with insurance for all unit members etc. These additional costs of meeting the conditions of these guidelines are going to be challenging for the producers. Even if mainstream shootings will revive, there will be restrictions on crowd scenes, intimate scenes etc. with compromise in creativity and logistics.

Director Vivek Sharma who made the famous film Bhoothnath starring Amitabh Bachchan and featuring Shah Rukh Khan opines, “Thanks to film mafia, half of Bollywood was always out of work and post lockdown it will be the same. Television and web series’ actors will be in demand as these platforms need content to run their channels.” He feels that shoots will begin normally after September 2020 and that slowly people will get back in business.

To survive this lockdown and the fear its brought with it, Sharma suggests a lot of online interactions including workshops. “It’s a good time for people to learn and prepare for a time which will bring more and more changes and possibilities,” he says.

But Amit Behl is concerned about many other things than how one can make the most of this dismal phase. He worries about the fact that there is a “drastic cut in the crew members of the film shoots, which is about 30-35 percent slash in the number of people on the sets. That means a lot of people are going to be out of work. A lot of roles of junior artistes and actors are also going to face the axe because Indian daily soaps survive on family drama and a lot of wedding scenes, festival sequences and song and dance sequences, which will now have to be drastically cut or omitted altogether. There will obviously be no crowd involvement and no audience in any talk shows, game shows, reality shows and these kind of competition-based shows. Also, a lot of technical crew is going to be cut down, and all this is surely going to affect Bollywood as well as the television industry.”

Drawing our attention again to the state of affairs, Behl says, “The focus is now going to be about who all is essentially required on the sets and by the broadcaster. Those departments which can’t be avoided in shoots… those are the people who will get work for now. Of course, everyone is very hopeful that this crisis does not last beyond the end of 2020, but because of the dialogues I have had in the last three months with about 60 trade unions in 83 countries, I can say that the budget cuts and crew member cuts in other parts of the world are even more brutal than they are in India.”

Having said that, Behl points out that a lot of western countries have better technical finesse, so they can manage with the cuts. But we are a very manpower-heavy entertainment industry, so it’s going to hit us even harder and affect a lot more people than anywhere else in the world.

“But we can’t blame broadcasters for having heavily slashed their budgets. Because advertising revenue is down, the broadcasters don’t have much of an option. Its only the FMCG (Fast-Moving Consumer Goods) companies who are advertising right now and its slightly inhumane for companies to begin advertising products related to COVID… whether it’s for a cure or for a PPE Kit (Personal Protective Equipment Kit) or for sanitizers. So we are in hard times and just hoping for the skies to clear,” he adds.

Improve communication and PR skills

Amith Prabhu, founding Dean at School of Communications and Reputation (SCoRe) is more concerned about how to utilize this time in self-improvement and education. Like many other he is of the opinion that this is the time to hone your communication and PR skills.

He asks industry people to explore opportunities to create low-cost yet high-quality cinema. He feels this is also a time to reset lifestyles and suggests five things actors can do. Here are the pointers he puts forth:

1) First offer a free and then a paid masterclass to fans on social media.

2) Create a low-cost short movie series shot from home or from places where crowds can be avoided.

3) Learn something new with multiple courses available online.

4) Support a non-profit organisation by being a temporary brand ambassador with no cost to that organisation.

5) Write a monthly column on the advantages of communication in the world of TV and cinema.

Fees to drop heavily

Rajeev Chaudhari wants to bring people’s attention to box-office collections. “Now with this humongous loss in our industry, the prices that a regular TV serial used to fetch from a channel will come down drastically to less than 50% and a feature film cannot perceive box-office business in hundreds of crores anymore. Gone are those days.”

He feels that the film industry’s corporate status has crashed and its premium value has diminished. “Now with reduction in film and TV unit members, along with reduction in the number of films being made, work opportunities will be very less and fees in all the departments will drop heavily.”

Chaudhari points out that in view of above cuts, due to new guidelines and deep recession, even if the lockdown opens up, it will not be able to accommodate all workers and creative labourers with jobs.

Beware of depression, suicides, fear

“The Corona Crisis has taken a huge toll on the financial and mental health of the industry’s labourers and creative members, leading to depression and suicides. This severe catastrophic state has never been seen before in our entertainment industry,” he adds.

Latha Srinivasan feels, “Given the government regulations to be followed for shoots, one needs to see how many people are comfortable working in such an environment. Some actors may not want to shoot till they are 100% sure their health is not at risk and it’s anybody’s guess as to when the environment will be COVID-free, if at all.”

“Yes, it’s true. Barring three or four of them, most Bollywood celebrities are not even stepping out, so to come for work is not going to happen,” says Viral Bhayani, the most popular Bollywood freelance photographer on Instagram.

“Everyone is waiting for a cure and Mumbai the epicenter of Bollywood still remains at a huge risk. If the shoots begin and something unforeseen happens then it is all going to go in vain. I know it has badly affected everyone financially but we will have to be more patient,” he remarks.

Surprisingly, Bhayani admits to a stark reality for many in the industry by giving an example of his own case. “Just like many who depend on outdoor work in their business, for me too, the photography business has unfortunately been destroyed at the moment. I’ve faced the probability of shutting down completely. But I also know for a fact that once the cure is out, we are gonna rock again. Things will be back to normal. Somehow I feel it is going to happen soon,” says Bhayani, hoping against hope.

He remarks that right now we all have to survive on our past incomes till things get normal. “Some of the shoots have begun but they are all happening outside of Mumbai and there too, most unit members are extremely scared. So even after the lockdown ends, many will still be left with little work or no work at all.”

Bhayani also brings us to another aspect of this issue, saying that the commitment and sentiment right now is so low that no filmmaker will take a risk to make a film unless there is cooperation from the Government and technicians charge fairly as per the current situation.

Larger-than-life cinema could return

But veteran freelance journalist Rajiv Vijayakar disagrees with many such notions. “I do not think we can quantify how much of the industry will be out of work after the lockdown. I am looking at it in another way.”

“The days of niche movies pandering to the ‘intelligentsia’ and pseudo-intellectuals — the so-called ‘multiplex cinema audience’ — are numbered. With a plethora of such films as well as inferior commercial movies hitting OTT directly, it is clear that such products will make a small but secure profit, which, sadly, will keep cinematic excesses like Ghoomketu and Bhonsle coming. But the pan-Indian movies will thrive, as these alone will get returns commensurate with the investments, as in the past.”

“The range of such movies, obviously, extends from Andhadhun  to Sooryavanshi and the South kind of spectacles,” he adds. Vijayakar feels that all this will slowly, but surely, culminate in Hindi films reemerging as the mass-medium of entertainment which it was once upon a time, and which it should be. Accordingly, only the stars, filmmakers and composers who believe in such larger-than-life cinema will thrive.

Pandemic shall pass, but competition won’t

Casting director Ahana Mohammed says, one should simply accept the challenge the COVID-19 pandemic crisis has thrown on us and make it favorable. “Those who do not have Godfathers in the industry to provide big breaks, can start learning ways to sharpen their skills.”

“The best way to survive is to get yourself moving, even if it means virtually. Get connected to people, share your thoughts and emotions, be wise and utilize this time by learning ways to master your craft,” she adds.

She makes another point, saying that one needs to up his/her ante by getting professional help in this crucial time. “Get an agent on board, who can understand your talent. Follow this up with good PR activity, which is necessary to put actors — especially freshers — high up amongst the cutthroat competition. Remember, the pandemic shall pass, but competition won’t,” concludes Mohammed.

Star prices will normalize, nepotism will decrease

Veteran journalist Jyothi Venkatesh makes a very interesting observation on the same lines. “After the lockdown, only the fittest will survive in Bollywood whether it is actors or journalists or PR persons. The field will be automatically filtered and the best in their professions will continue. Star prices will normalize and nepotism will decrease, though not eliminated.”

“A lot of money will be saved and things will eventually turn for the better. Though with social distancing, it will be tough to show romance, content should improve. The biggest beneficiaries will be the OTTs.”

“In this scenario, only those who know their work and worth will be able to flourish and the rest will perish,” he adds. Venkatesh also points out that a change will be evident among film exhibitors. “The multiplexes will realise that they are here not to fleece the industry by charging producers and distributors rentals for trailers and standees, or milk the patrons with steep prices for samosas and Pepsi and also for drinking water.”

Need for brand control

New-age film journalist and blogger Diganta Guha says, “It seems quite incredulous that the bigwigs might not have any silver screen releases this year. Time is running out and they would have to be through with their pending projects. Crores are at stake and nobody wants to incur humongous losses just for the sake of delays.”

He adds that apart from the lockdown, actor Sushant Singh Rajput’s untimely demise has been a jolt from the blue. “At this point of time, we need strong personalities as a lot of worms are getting out of the can and Bollywood may take a drastic fall if this does not stop. What is probably needs right away is some PR control to avoid the tsunami of controversies destroying its reputation.”

Guha analyses, “A great PR like Dale Bhagwagar could be the ideal person to guide actors and actresses through this period. Over the years, this guy has been legendary, handling media publicity for so many stars such as Hrithik Roshan, Shilpa Shetty and Priyanka Chopra. He is best suited for helping new actors and actresses maneuver their way through PR during such a crisis situation. Otherwise, a lot of celebrities might simply fade away into oblivion by the time all this chaos ends.”

Rajeev Chaudhari echoes Guha’s views.”A seasoned publicist like Dale Bhagwagar can suggest new PR ways to help actors survive this period. Because, in such a time, an out-of-sight actor and actress, will now be out of the industry.”

He evaluates that “With this deep recession and fierce cut-throat competition, there will be scuffling struggle by industry workers and professionals to be visible to the employers of the film and TV industry. I think now is the need for a good Bollywood publicist who can salvage good talent.”

PR or perish

But Chaudhari cautions that “Bollywood publicists too will have to find new ways to ensure that their PR clients are actively present in the radar of the casting directors and filmmakers, by generating articles, features, interviews, news, healthy gossip and Press Releases which suit the situation. The market has become acutely competitive and an actor or a professional can’t afford to skip the help of PR services now.”

He adds that every professional should seek effective PR help to make his or her presence felt in these challenging times. “Actors will have to be doubly aggressive in their approach and struggle to acquire work from production houses. With good active PR support, actors and actresses can keep registering their names their faces in the public even when they are not working. Their constant presence on the best Bollywood websites as well as social media and other PR mediums, could ensure celebs and upcoming artistes a place in the minds of casting directors and filmmakers.”

True! Fact is that the situation is what it is and film actors and technicians can’t help it, but focus on their PR at the moment. The only thing in their hands right now is to survive this crisis by staying afloat and continuing to be in the news. Otherwise, by the time the Corona Crisis ends, a new lot of actors and actresses will be ready to take over all the roles and new-age platforms setting their mark. Those you will have kept themselves in the news, might have some chance of survival. Many will perish.

Jo dikhta hai woh bikta hai

In the world we live in, there’s this umbilical cord between fame and credibility. Here, visibility equals credibility. You cannot be credible unless you’re visible. And that’s where the PR professionals and PR teams come in the picture. many in the industry believe that staying put in the news through PR is the best way to tide over this crisis. After all, the dictum ‘Jo dikhta hai woh bikta hai’ has always worked in Bollywood.

Maybe it’s for this reason that we are now seeing an influx of Bollywood’s upcoming stars, flock to PR guys to keep them in news during the lockdown. Actresses and actors are desperately trying to strengthen their brand and image so that they would be the ones to get work by the time this whole downturn ends.

Earlier, we have reported how Bollywood’s PR legend Dale Bhagwagar has been getting a huge amount of PR offers suddenly during lockdown. The top Bollywood publicist has signed seven new PR clients during the lockdown and shows no signs of slowing down.

Stay relevant, stay connected

Talking about PR strategies, Latha Srinivasan says, “Many actors might still want to stay relevant and connected to the audience at this time given that they may not be able to shoot or their films may not be releasing. One of the key things celebs should do is use their social media platforms to amplify the good work being done by people, start a fundraiser and talk about health and safety. They should also use their social media to uplift the morale of people. For instance, they can shoot fitness videos or showcase their other talents which people are not aware of.” But she warns that all top Bollywood celebs need to be careful to not put out posts that showcase them as the privileged lot, as this will backfire on them and bring up the topic of nepotism again.

Vivek Sharma is also of the opinion that celebrities should improve and improvise on their PR at this time. “The world is suffering. Not only from the Coronavirus Crisis, but also from depression. There is a lot of fear. During such a time if we film industry people make positive motivational videos, short films and vlogs, we can be a pillar of strength for many people. We can give hope and share hope, umeed, jazbaat aur saath.”

Viral Bhayani brings new insight to this. He points out that celebs do a lot of things for the sake of earnings. And it would be difficult for them to monetise most of the stuff they put on the web. “For Bollywood celebs to make money online is difficult as even if they make short films for YouTube, it takes a lot of time to monetise them.”

He says that workout videos of filmstars are often trending but after a point of time the actors need to balance them out with more different hobby ideas like cooking, singing, family videos, pet videos, Instagram Live appearances and even participation on debate shows online. He suggests that filmstars can also do their own photo shoots and show their fans different looks, fashion trends, gym looks and glamour looks.

Whatever be the case, we pray that our favourite entertainment industry comes out of the terrible situation it’s found itself in. We have our fingers crossed for all those who have lost work and hope they would be able to recover the lost time, stay afloat in news and bounce back when their time returns.

Preetisheel Singh feeds animals in Pathankot

Preetisheel Singh - Pic 38

Not many are aware that Bollywood’s No1 hair, makeup and prosthetic look designer Preetisheel Singh is crazy about pets and animals.

“Leave her in a zoo and she can forget me for a full day,” jokes her work partner and husband Mark Dsouza. Together, they run the premier studio Da Makeup lab in Versova, Mumbai, which has curated the looks for the topmost stars and films such as Padmaavat, Chhichhore, Bala, 102 Not Out, Thackeray and Housefull 4.

Put up at her hometown Pathankot during the Coronavirus lockdown, Preetisheel’s day begins with feeding cows and then stray dogs around her colony. Once in a while, even horses from a farm nearby.

Preetisheel Singh - Animal care 11“The lockdown has dealt a blow to all of us. But we humans are blessed with enhanced thinking and can find myriad ways of survival. But that is not the case with many animals. They don’t have the same luxury and depend on humans for food,” says Preetisheel.

“So just as we take care of our kin, it’s important to spare a thought, some love and food for their well-being too,” she adds. Her compassion is very touching indeed.

Top 10 transformational looks from hair, makeup and prosthetic designer Preetisheel Singh

When it comes to transformational looks and makeovers, National Award-winning hair, makeup and prosthetic designer Preetisheel Singh is the undisputed No. 1 in Bollywood. She has also set up India’s first make-up and prosthetic lab called Da Makeup Lab at Versova, which has emerged a landmark. Here’s a list of the Top 10 looks she’s designed, which impressed every Bollywood buff. What’s more! Most of the films have emerged big money-spinners at the box-office.

1) Chhichhore

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The film had many characters which needed character designs as well as ageing. Preeetisheel had to keep that in mind while curating the looks. Plus, all the characters in the film were being drastically transformed in looks for the first time, which made her job all the more special. But she made sure that the looks matched their characters and also kept them as realistic as possible, which was loved by the director Nitesh Tiwari. Preetisheel designed multiple young and old-age looks for an ensemble lead cast. The film turned out to be quite spectacular. It went on to cross the Rs 200 crore mark at the box-office.

2) Padmaavat

2) Padmaavat

Designing the looks for Padmaavat led to creating the look of the evil ruler Alauddin Khilji (played with aplomb by Ranveer Singh), which turned out to be one of the most iconic villainous characters in Indian cinema, not just for the performance, but also for the look. Preetisheel’s looks for Deepika Padukone (as the legendary queen Padmavati) and Shahid Kapoor (as the Rajput ruler Ratan Singh) and the other cast of the film also earned her tremendous praise. Viewers and film critics alike, were awestruck with the results. Working with Sanjay Leela Bhansali was always special to Preetisheel (she had worked with him on Bajirao Mastani earlier), because she got all the creative freedom she needed. He trusted her work and that gave her the confidence to design something very unique and different. The film is reported to have earned Rs 585 crore at the box-office.

3) Bala

3) Bala

Bala was a film where Preetisheel designed the looks for both the main leads, which were totally transformed. The balding look of Ayushmann Khurrana was enjoyed by the audiences and so was the dusky look of Bhumi Pednekar. The film became a hit and was hugely accepted by the audiences all over the globe, grossing Rs 171.45 crore worldwide.

4) Nanak Shah Fakir

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This film is very special to Preetisheel as it was her first film as a hair, makeup and prosthetic designer, and even bagged her the National Film Award for Best Makeup. A pre-Mughal historical epic Nanak Shah Fakir based on the life of Guru Nanak, required the most amount of prosthetics done in Preetisheel’s career. She designed the looks for all the characters in the movie. The film released and re-released amid controversy, but went on to become an landmark for its subject and theme. Reminiscing about it gives Preetisheel immense creative satisfaction.

5) Housefull 4

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For Housefull 4, looks for all the period characters including those of Akshay Kumar, Riteish Deshmukh, Bobby Deol, Kriti Sanon, Pooja Hegde, Kriti Kharbanda and Rana Daggubati were designed by Preetisheel. Media went ga ga over Akshay Kumar’s bald look in the film and it received a huge opening. Akshay also complimented Preetisheel for her work. The song Bala Bala Shaitan Ka Saala too, emerged a rage. Housefull 4 grossed Rs 280 crore worldwide.

6) Bajirao Mastani

6) Bajirao Mastani

This was Preetisheel’s first movie with Sanjay Leela Bhansali. It gave her a chance to prove herself to him, as the maker focuses on the minutest detail. All the characters in Bajirao Mastani turned out outstanding and that’s what gave Preetisheel a masterful footing with period films. Especially, Ranveer Singh’s look as the Maratha Peshwa Bajirao earned Preetisheel good recognition. The film was reported to have grossed Rs 356 crore at the box-office.

7) 24

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24 was the first time she got a chance to work with Southern superstar Suriya. Preetisheel found him extremely down-to-earth to work with. 24 was hailed as one of the classiest movies in terms of looks and special effects, and went down in history as great fine art. She got to work with Suriya in more films later. The film earned 150 crore at the box-office.

8) Romeo Akbar Walter (RAW)

8) Romeo Akbar Walter (RAW)

RAW had a lot of disguises on John Abraham who plays a spy in the film. That by itself was super exciting for the makeup and prosthetic whiz. She found him amazing to work with as he was very open to the idea of prosthetics and very patient getting into the various looks. Some of his disguises in the film were so good that even his fans could not recognize him in the movie stills which were released before the film.

9) 102 Not Out

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Creating super-aged looks for Amitabh Bachchan (as a 102-year-old man) and Rishi Kapoor (playing his 75-year-old son) is yet another highlight of Preetisheel’s career. Working for this Umesh Shukla film was interesting for her, but she also admits that it was tense. Apart from their seniority, Preetisheel knew that both Bachchan and Kapoor had worked with some of the best international names in makeup and prosthetics. She did her best. Luckily, they loved the looks and so did the audience. Though the film was not a typical Bollywood potboiler, it earned a handsome 115 crore at the box-office.

10) Mom

10) Mom

Mom had an amazing script to start with and transforming the look for Nawazuddin Siddiqui for the first time was quite exciting for Preetisheel. His receding hairline and buck tooth look in the film, almost made him unrecognizable. The film was a success, earning 175 crore at the box-office. Preetisheel later worked with Nawazuddin again for the film Thackeray, where she transformed his looks into that of the Shiv Sena supremo Bal Thackeray

Iulia Vantur is a picture of elegance as she poses for Sharat Chandra

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Though these pics were clicked a little before Mumbai went into the Coronavirus lockdown, we are quite happy to have discovered them recently.

It was just a few weeks ago that ace fashion and film photographer Sharat Chandra clicked these regal-looking pictures of Romanian television presenter and singer Iulia Vantur, who is rumoured to be Bollywood megastar Salman Khan’s girlfriend.

Just after this shoot, she headed to Nykka Femina Beauty Awards 2020, where she was seen sparkling in this red outfit. “Iulia is an ethereal beauty and it was a pleasure to click her,” says Sharat. “The best thing about her is that she has an easy-going and radiant personality,” he adds.

Dressed in a bright red dress made by the magnificent new-age designer Surya Sarkar, Iulia carries herself with utmost elegance in the shoot, which also makes us wonder, why she is not seen more often on the ramp or in the movies.

Must say, the best part about this girl is that she is a very optimistic person. Her Insta followers swear by that and actually feel they elevate their mood with her messages and pics whenever they head to her Insta account. Now that’s some good vibration with a dollop of positive energy, and not many have that effect on people.

Bollywood PR Dale Bhagwagar lists 6 best Rishi Kapoor movies which amazed the nation

As appeared on Mango Bunch:

https://mangobunch.in/gossip/bollywood-pr-dale-bhagwagar-lists-6-best-rishi-kapoor-movies-which-amazed-the-nation/

Reeling under the pressure of the Coronovirus lockdown, the demise of veteran actor Rishi Kapoor immensely saddened Bollywood. More so, Rishi’s death hit the industry as a twin tragedy, just as it was getting over the grief of actor Irrfan Khan’s death.

Remembering the evergreen actor’s classics, Bollywood PR Dale Bhagwagar listed 6 of Rishi Kapoor’s top movies which took the Indian film industry by storm. “Going through these top Rishi Kapoor classics as a flashback, may serve as a balm on the sad news that has befallen,” he wrote on his social media.

1) Amar Akbar Anthony (1977)

The first in the list is Amar Akbar Anthony which was directed by the maverick filmmaker Manmohan Desai. Starring Rishi with Amitabh Bachchan and Vinod Khanna, the film belonged to the drama genre, but could easily be classified as a comedy and a musical.

2) Naseeb (1981)

Another dramatic film which Dale has listed on top is Naseeb, once again starring Rishi with Amitabh Bachchan, this time with Shatrughan Sinha giving them company. This one too was directed by Manmohan Desai.

3) Bobby (1973)

The third movie listed by the Bollywood publicist among Rishi’s best, is the actor’s first film as a lead star; the cult romantic megahit Bobby, directed by none other than his father Raj Kapoor, co-starring Rishi with Dimple Kapadia.

4) Prem Rog (1982)

Raj Kapoor was the director of two more films listed by Dale as the topmost classics of Rishi Kapoor. One being the dramatic Prem Rog, co-starring Rishi with Padmini Kolhapure.

5) Mera Naam Joker (1970)

The other being the romantic biopic Mera Naam Joker, which was actually Rishi’s debut as a child-artist. It released in 1970, three years before Rishi made his debut as a hero in Bobby in 1973. He even received the National Film Award for Best Child Artist for this one. Mera Naam Joker starred Raj Kapoor with Simi Garewal and a host of stars from the film industry. Rishi played the role of an adolescent called Raju, who deals with an infatuation with his teacher Mary, played by Simi Garewal.

6) Chandni (1989)

The final film Dale Bhagwagar lists as one of Rishi Kapoor’s greatest classics, is Yash Chopra’s movie Chandni, which starred Rishi with Sridevi and Vinod Khanna. Sixteen years after he made his debut as a hero with Dimple in Bobby, Rishi outdid himself as a romantic lead once again in Chandni opposite Sridevi.

“His more recent films like 102 Not Out (2018), Mulk (2018), Kapoor & Sons (2016), Rajma Chawal (2018), The Body (2019) and the reboot of Agneepath (2012) where he starred as a villain, also make credible mentions,” wrote Dale. “And not to forget some of the other greats such as Karz (1980), Saagar (1985), Hum Kisise Kum Naheen (1977), Deewana (1992), Damini (1993), Heena (1991), Coolie (1983) and Bol Radha Bol (1992),” Dale added.

What more can we say, but that we have lost a gem of an actor, which Bollywood won’t forget forever. Rishi was known as Bollywood’s ‘evergreen’ actor, and now, evergreen he will stay in the memories of all.

 

Preetisheel Singh behind South style icon Allu Arjun’s look in Pushpa

National Award-winning look designer Preetisheel Singh, who has designed looks for Bollywood biggies like Amitabh Bachchan, Akshay Kumar, Ajay Devgn, John Abraham, Nawazuddin Siddiqui, Shahid Kapoor, Ayushmann Khurrana and Ranveer Singh, has now teamed up with South style icon and superstar Allu Arjun for his upcoming film Pushpa, creating a look which already has the masses anticipating more.

The makeup and prosthetic designer has done a lot of detailing, including colour, tan, and a hairstyle to match the rugged bearded look of Allu Arjun with piercing eyes. The actor recently shared the first look of the film on social media and the poster instantly went viral.

What’s more! The poster emerged the most liked first look on Twitter with more than 84.k likes in 24 hours. Currently, it has 17.3k retweets and 98k likes on the micro-blogging site.

According to the grapevine, the film is based on red sandalwood smuggling and set in the backdrop of Seshachalam forest, the hilly ranges part of Eastern Ghats in southern Andhra Pradesh. Directed by Sukumar, Pushpa is touted to be an action entertainer, with the shoot being planned after the nationwide Coronavirus lockdown is lifted.

Known for her transformational work in Bollywood, Preetisheel also owns and operates India’s premier outfit Da Makeup Lab along with her partner Mark D’souza.

Bollywood spreads warmth during Coronavirus

The nation is facing the probability of a longer lockdown than 21 days, or even curfews during the Coronovirus aka COVID-19 outbreak. While people are stuck in their houses, they are increasingly watching movies and surfing the net. Most Indians are looking up to their idolized Bollywood personalities, who are cheering them up once again this week.

Amitabh Bachchan

Quoting Charles Darwin, megastar Amitabh Bachchan wrote the following lines on Twitter: “It’s not the strangest who survive, not the most intelligent, but the one most responsive to change.” Not to forget to mention that Big B is one of the most active desi filmstars on social media and his tweets and posts are revered by fans.

Priyanka Chopra

Priyanka Chopra also took to Twitter to share an interesting sketch of a little boy riding a horse. The caption read: “Everyone is a bit scared, said the horse. But we are less scared together.”

Katrina Kaif

Katrina Kaif, who earlier posted videos of her mopping and cleaning her house and even doing the utensils during the social distancing of Coronavirus times, said, “Hope everyone is staying safe… please follow all precautionary safety measures as recommended by the health professionals… exercise and meditation help your body’s immune system… keep your environment clean and happy.”

“Be safe and take care of one another. Together let’s help to stop the spread of this virus. Stay safe everyone,” added the actress.

Sonu Nigam

Actor-singer Sonu Nigam shared an exclusive message on Coronavirus, wherein he shared his plight about not being able to return to India amid the total lockdown.

Preetisheel Singh

Ace makeup and prosthetic designer Preetisheel Singh asked everyone to show restraint and compassion in these tough times. “The world is going through troubled times right now and it seems like we cannot do anything about it, but remember, it’s the little things that will get us all out of this big difficulty,” she wrote on the Instagram account of her company, Da Makeup Lab.

“It’s the care, the love, the strict adherence to social distancing, and a sense that together we can overcome it. That is what will ultimately bail us out. So keep calm and fight on,” added Preetisheel.

Karan Johar

Leading filmmaker Karan Johar tweeted: “You know what to do! You know how critical it is! You know about self isolating, washing hands, social distancing, you know it all!”

“Then do yourself a favour and just don’t read any more corona updates for a few days! Just happy and elevating news! Do this for yourself,” Karan added.

Alia Bhatt

Sharing a pic of hers with papa Mahesh Bhatt, Alia wrote on her FB page: “Stay home and go through old pictures when you’re missing your daddy. #throwbackthursday #stayhomestaysafe”

The Indian government has said that the Coronavirus pandemic in the country is at the “local transmission” stage. The total number of cases have risen to 1,071 and the death toll stands at 29.

Meanwhile, according to the latest news reports, worldwide, the number of Coronavirus cases has reached more than 724,436. Some 151,000 people have recovered, while more than 34,000 have died.

Preetisheel Singh designs SEVEN looks for actor Vikram

So you have seen actors in a double role and even triple roles. Now hear this!

National Award-winning makeup and prosthetic designer Preetisheel Singh, who has designed the looks for actors in movies such as Bajirao Mastani, Padmaavat, Chhichhore, 102 Not Out, Thackeray, Bala and Housefull 4, has curated SEVEN different looks for South superstar Vikram for his upcoming film Cobra.

A first-look poster of the film which will be released in Tamil, Telugu and Hindi, shows Vikram in as many as seven avatars; ranging from a professor and politician to what seems to be a scientific mastermind, connecting all the different people together in some way.

With a musical score by none other than A.R.Rahman, Cobra is a thriller directed by Ajay Gnanamuthu and scheduled for a May 2020 release.

It can be noted here that just a fortnight ago we saw an advertisement for Kurkure starring Akshay Kumar where he played a triple role of son, father and grandfather. The three looks, also designed by Preetisheel, received a lot of attention.

A master with makeovers, Preetisheel who has emerged as the most sought-after look transformation specialist in Bollywood, runs India’s premiere outfit Da Makeup Lab along with her partner Mark D’souza.

Composer VR Kharb puts the spotlight on melody with Tum Hi Toh Ho

The nineties is known as one of the best eras for Bollywood music in contemporary times. We had musical greats such as Kumar Sanu, Alka Yagnik and Udit Narayan and music composers Nadeem-Shravan who were popularly known as melody kings. And yes! Movies of Mahesh Bhatt and Indra Kumar churned out some of the most melodious songs of that decade. But after that time, much of Bollywood music slid into cacophony or too much loudness.

Now, suddenly out of the blue, has come a song reminiscent of that glorious era of melody. Budding music composer and lyricist VR Kharb’s first single Tum Hi Toh Ho immediately transports you into the nineties-ish era where melody reigned supreme.

Released by Yo Yo Music on YouTube, the number touted as the “most romantic song of 2020” has already garnered more than 4.5 lakh views. The love song sung by Manish Sharma not only soothes the senses, but is laced with some racy beats, giving it an upbeat tempo and a challenging pace.

Going by the fact that this is young-gun composer-lyricist VR Kharb’s premier musical endeavour, one can surely expect more beautiful melodies from this talented lad soon.

Look designer Preetisheel Singh’s ‘Da Makeup Lab’ becomes a landmark in Versova

For any passerby on Versova main road in Andheri, Mumbai, there stands this imposing black building with coloured dots and huge face murals hard to miss. Some people point at the uniqueness of colour and designs, some stop to take selfies with the building in the background, and some even try to enter it just to ask what the place is all about.

National Award-winning makeup and prosthetic designer Preetisheel Singh’s new four-storey office ‘Da Makeup Lab’ has fast become a landmark in the heart of Bollywood. It is Bollywood’s premier firm for all of the industry’s makeup, hair and prosthetic requirements.

Spearheaded by Preetisheel Singh along with her partner Mark D’souza, the dream team has worked on some of Bollywood’s topnotch movies such as Bajirao Mastani, Padmaavat, Haider, Mom, 102 Not Out, Thackeray, Bala, Chhichhore and Housefull 4.

The building keeps amusing everyone. “Is it a museum?,” a passerby asked at the reception once. “Is it a tattoo parlour?,” asked another. “Do you do bridal makeup?”; “Why is it painted black?”; “Is it a salon?”; “Is it a production house?”; “Do you do auditions?” — the questions are never-ending.

Once a group of people walked in saying, “The building looked good from outside, so just came inside to check out.” Gee! Didn’t we say this landmark building is hard to miss!!

Emotional story of brothers wins hearts at international film festivals

Mainak Misra’s short film Days of Marigolds has been winning hearts at various international film festivals, which has the maker feeling elated and all charged up to think of a bigger and better future.

Days of Marigolds collage 1

“When I made this short film I had not expected that it will get such a grand response. But the kind of feedback and acclaim its managed to generate at all the film festivals is simply mind-blowing for a debutant filmmaker like me,” says a thrilled Mainak, who shot the film near his hometown Hyderabad, at the banks of Pochampally village lake, with commoners as actors.

Filmmaker Mainak Misra - Image 1

The film has received widespread acclaim at various film festivals including The Mediterranean Film Festival (MedFF), Sicily, Italy; Salto Independent Film Festival, Salto, Uruguay; Move Me Productions Belgium-Film Festival, Antwerp, Belgium; Inshort Film Festival, Lagos, Nigeria; Bayamon International Film Festival, Bayamon, Puerto Rico; Yecora International Film Festival, Yecora, Mexico and at the Art Quake Kyoto 2019  (Creativity Biennale of Art Exhibitions & Film Festival), Kyoto, Japan.

Poster - Days of Marigolds

What’s more! Days of Marigolds also bagged the Semi-Finalist position at Los Angeles Cine-Fest, Los Angeles; USA, A Rebel Minded Festival, Brooklyn, New York, USA; as well as at FESTPRO Film Festival, Moscow, Russia.

Days of Marigolds - Poster

Mainak points out that it is the narrative of the short film which caught the fancy of audiences. Days of Marigolds revolves around a story of two brothers in rural India. As the elder brother leaves the village, the younger brother keeps returning to the place they parted at. Each return marks a passage of his life cycle from childhood to adolescence, early adulthood, late adulthood, and eventually old age.

Days of Marigolds - Pic 1

“The absence of our dear ones is felt deep down in our hearts. We keep longing for their presence. Their memories remain vivid in our minds for the rest of our lives. Those memories are missed and the moments are cherished forever,” quips Mainak. True that.

Filmmaker Mainak Misra - Image 2

The filmmaker is now working on the script of his first feature film and plans to make a splash in Bollywood in future. We wish him all the luck.

Bollywood actresses need to UNDERSTAND this!

Bollywood actress PR

“All Bollywood actresses need to understand and accept that controversies are a ‘business’ for media. Only when they adapt, is when they will be able to take advantage of the situations media presents. Otherwise, they’ll risk resisting change, till a new generation comes and laps it up.” -Dale Bhagwagar